How much room does art paint still have for growth? ---Jindong Art Paint

It has been nearly 20 years since art paints entered China.

The development speed of art paint in China can be described as the rise of the "art" army. Data shows that in 2015, the growth rate of my country's art paint market was 20%, and in 2017, the growth rate exceeded 45%. Even though it has been affected by the new crown epidemic in recent years, the art paint market still shows a good growth trend. close to 10 billion yuan. In recent years, the compound annual growth rate has exceeded 30%, which is much higher than the industry growth rate and has become the fastest growing category in the industry. ---Jindong Art Paint

With the changes in the structure of my country's paint industry, the market capacity of art paint continues to rise, and the market share is increasing. Brands big and small are swarming into this industry. At present, the market is already a red sea, and the competition is extremely fierce.

Many manufacturers and distributors are asking: How much room for artistic paint to grow?

Why is art paint favored by the market?

By 2021, China will achieve its centennial goal of building a moderately prosperous society in all respects. The national income has increased steadily, and the home improvement industry has developed vigorously, with a scale of up to 6.3 trillion, driving the demand for painting home improvement to continue to grow. At the same time, the materials in the home improvement industry are environmentally friendly, the construction is customized, the consumer groups are younger, and the decoration design is artistic, so the quality and service requirements of coatings are getting higher and higher. ---Jindong Art Paint

It is reasonable for art paint to be sought after by the market because of its outstanding health and environmental protection advantages, gorgeous decorative effects, and at the same time satisfying modern people's needs for quality of life and aesthetics.

Sun Lianying, president of China Paint Industry Association, said that artistic paint is the crystallization of paint and art, which solves the needs of people's personalized aesthetics. In the first half of this year (2022), against the backdrop of the overall weakening of the coatings market, artistic coatings have emerged and become a bright spot in the industry. With the advent of the era of private customization of coatings, artistic coatings will usher in a period of vigorous development. ---Jindong Art Paint

"Of course, the popularity of art paints is inseparable from a change in the consumption environment - the awakening of home aesthetic awareness. A large number of middle-class and high-income families have begun to pay attention to the appearance of their homes, and have higher requirements for design and appearance." A person in the art paint industry said so.

With a compound annual growth rate of 30%, it is an indisputable fact that the development prospects of the art paint industry are optimistic about the industry. The art paint market has naturally become a cake for many manufacturers to compete for, and it is also a breakthrough for major manufacturers to seek new growth points. Olibao's specialized brands have entered the market, and a large number of third- and fourth-tier brands have set foot in the industry one after another.

Through the development in recent years, the Chinese art lacquer market has entered an era of flourishing and flourishing. In order to grab the market, various art lacquer brands exhibit their strengths, and eighteen martial arts frequently appear. ---Jindong Art Paint

They have launched their own artistic paint products or sub-brands one after another, which not only meet the increasing aesthetic needs of consumers, but also chase good profits. It is precisely because of this that my country's art paint market has shown a rapid growth trend in recent years.

The market share of art paints still has at least 30% room for growth

According to incomplete statistics from the media, hundreds of thousands of large and small art paint brands have emerged in China's art paint industry. There are more than 300 art paint companies that can be named, and more than 200 companies have joined the Art Painting Branch of the China Paint Industry Association alone. In 2020 alone, there will be 17 art paint companies with a revenue of more than 30 million yuan.

At present, art paints have been widely promoted and used in Guangdong, Hunan, Zhejiang, Fujian and other regions. At present, major cities in Jiangsu, Sichuan, Henan, Jiangxi, Yunnan, Guizhou, Anhui, Shanxi, Shanxi, Gansu, Inner Mongolia, Xinjiang, and other provinces have also been widely used. From a national perspective, artistic coatings show a trend of spreading from East China, South China, and Central China to North China, Southwest China, Northeast China, and Northwest China. ---Jindong Art Paint

According to data, the current market size of my country's home improvement industry is 3.54 trillion yuan, and the compound growth rate from 2015 to 2020 is 11.1%. According to this growth rate, my country's home improvement industry as a whole is expected to reach 6 trillion in 2025.

In the next 5 to 10 years, the market share of art paints will account for 25-30% of the entire Chinese decorative paint market, while the current market share is only 10%, so there is still a big gap in the market development space of art paints. Market prospects broad.

Compared with the decorative coatings with a market size of 100 billion, there is still a lot of room for art coatings. You must know that in some mature markets in Europe and the United States, the penetration rate of art coatings can reach more than 40%.

In other words, the market share of art coatings still has at least 30% room for growth. ---Jindong Art Paint